Step-by-Step Tutorial

Go to Themes
Navigate to Appearance → Themes → Add New.

Upload Theme
Click Upload Theme and add Creator Theme (and Baked & Branded, if purchased).

Install Plugins
Upload and install the plugin (zip files) you downloaded previously.
Video Walkthrough
Transcript
Now that you have the theme and plugins downloaded, let’s install those in WordPress. We’re gonna go to “Appearance”, “Themes”, “Add New”.
From here, we’ll select “Upload Theme”, and we want to upload both Creator Theme and Baked & Branded, if you have that one.
Once the theme has been uploaded, let’s go ahead and install the plugins next.
Your plugins likely will have differed from mine, install any of the plugins that you downloaded.
Now we have everything installed on the site. Next, we will activate them.